Since 2013, WOW Summit has been empowering moms to raise happy, healthy families. Each year, moms, brands, and content creators convene for two days of learning and networking at different locations around the country. The result is a magical weekend filled with community, inspiration, and a shared mission to utilize the best methods and products to raise the next generation … Read More
A recent survey to the Moms Meet audience sheds light on the latest shopping habits for moms. When it comes to the consumer market, moms are uniquely valuable to brands. They shop for their families often, share their must-have buys with their fellow moms, and aren’t afraid to put in the extra effort to find the products they want. And … Read More
As we look towards the new year, we’re excited for what’s trending in the better-for-you product space. Here are the top eight areas we’re predicting will dominate in 2023.
With a full suite of in-house creative services coupled with a highly engaged audience of household purchasers, Moms Meet is the ideal choice to bring your video production needs to life. Brands like MaryRuth’s, Barilla, and Wild Planet come to us to create engaging content that connects your product to a mom’s mindset. Whether you’re looking for recipe content, product … Read More
Promo codes are well-loved by cost-conscious consumers and can be a powerful marketing tool in a brand’s strategy if used under the right conditions. Timing, necessity, and shipping expectations all factor into whether a purchase is actually made. Product quality and trust are also crucial in the decision making process regardless of a discount offer. We recently surveyed the Moms … Read More
The new year is upon us! Here are the trends our team thinks will be big in the better-for-you space in 2022.
This past year, ordinary life has been upended in so many ways, from how we learn and work on down to our simple daily habits. While we look to an uncertain yet hopeful future in 2021, we surveyed the Moms Meet community to see what they want for themselves and their families in the coming months. With over 1,750 responses, … Read More
KIWI’s first annual Beyond the Lunchbox Digital Conference took place August 3–9, 2020. This weeklong event showcased better-for-you brands while teaching parents the big ideas and practical solutions behind sustainability, nutrition, wellness, and kid’s lunch. With 11 video presentations and over 1,300 attendees, the event was a resounding success! Parents loved Beyond the Lunchbox; 97% rated the digital conference as … Read More
This week-long online event will educate parents and school officials through daily video sessions on the big ideas and practical solutions behind sustainability, health and wellness, nutrition, and kid’s lunch.
Building consumer loyalty is one of the biggest challenges for marketers today. With the influx of new products and changing consumer preferences, it’s difficult for brands to not only attract new users but to keep them long term.